Agroforestry
Trees that earn for farmers
Digital forest · Urban Plantation
Novo Nordisk is a more than 100-year-old Danish multinational pharmaceutical company focused on developing and providing healthcare solutions, particularly in the areas of diabetes and obesity. With a global presence spanning around 80 countries...

Novo Nordisk is a more than 100-year-old Danish multinational pharmaceutical company focused on developing and providing healthcare solutions, particularly in the areas of diabetes and obesity. With a global presence spanning around 80 countries and products marketed across approximately 170 countries, the company combines scientific innovation with a strong commitment to creating positive social and environmental impact.
Through GBS TakeAction, Novo Nordisk’s CSR initiative, the organisation is raising awareness around disaster risk reduction and the growing connection between environmental changes, nature, and community resilience. The initiative aligns with the International Day for Natural Disaster Reduction on 13 October 2026 and encourages participants to reflect on the importance of protecting natural ecosystems.
The initiative aims to nurture the environment, strengthen biodiversity, and build more resilient communities through greater environmental awareness. By encouraging an environment-conscious mindset and collective action, Novo Nordisk seeks to inspire positive change and contribute to a healthier, more sustainable future for generations to come.
No of Trees: 100
Plantation Location: Yamare Village, Sarjapur, Marathahalli Road, Karnataka - 562125
Plantation Date: 10th October 2026
Target Population: Stakeholders and local community members of Bengaluru
Age Group: All age groups, focusing on adults to seniors
Gender: Inclusive of all genders
Conventional Tree Plantation: Conventional tree plantation refers to the planned plantation of trees and vegetation in designated open areas to enhance biodiversity, improve air quality, support soil conservation, and create green spaces for community well-being. It helps mitigate climate change by absorbing carbon dioxide, strengthens ecological balance, and supports local wildlife by creating natural habitats. Such plantations also contribute to improved microclimate conditions, reduce dust pollution, and promote long-term environmental sustainability. Conventional plantations play a vital role in restoring green cover and building healthier, more resilient ecosystems for both the environment and surrounding communities.
Advantages of Conventional Tree Plantation
Climate Regulation and Cooling Effect: Conventional forests help reduce local heat stress by providing shade and cooling through transpiration. This lowers surrounding temperatures, reduces the need for air conditioning, and supports energy conservation.
Improved Air Quality: Trees absorb pollutants such as carbon dioxide, nitrogen oxides, and particulate matter, improving overall air quality and reducing the risk of respiratory illnesses in the surrounding areas.
Stormwater Management and Flood Prevention: Conventional forests enhance the soil’s ability to absorb and retain water, reducing stormwater runoff, preventing flooding, and promoting groundwater recharge, thereby supporting efficient water resource management.
Soil Erosion Control: The deep root systems of trees help prevent soil erosion, especially in areas with heavy rainfall, stabilising land and reducing soil loss in plantation landscapes.
Aesthetic and Recreational Value: Converting unused or underutilised spaces into green zones enhances the visual appeal of the area and local communities with recreational spaces, contributing to a more pleasant environment.
Enhanced Community Engagement and Well-being: Conventional forests offer accessible green spaces where communities can engage in recreational activities, improving mental well-being, reducing stress, and fostering a sense of environmental responsibility among residents
Increased Property Value: Properties located near plantations or green spaces often experience higher market value, benefiting local property owners and increasing the overall livability of the surrounding area.
Improved Public Health: By improving air quality and reducing urban heat, the project indirectly contributes to better public health. The presence of green spaces encourages outdoor activities, which can reduce stress levels, promote mental well-being, and decrease the incidence of respiratory diseases.
Environmental Awareness: Involving communities in Conventional tree plantation raises awareness about environmental conservation and promotes sustainable practices in daily life.
Inspiration for Change: By showcasing the potential of Conventional tree plantation, the project has encouraged other organizations and local communities to undertake similar initiatives.
Carbon Sequestration: The trees planted through Novo Nordisk's Conventional tree plantation initiative absorb carbon dioxide, acting as carbon sinks and helping mitigate climate change by reducing greenhouse gas emissions.
Soil Health Improvement: The tree planting initiative enhances soil health by enriching it with organic matter, improving soil fertility and structure, which supports the growth of surrounding vegetation.
Erosion Prevention: Tree roots help stabilize the soil in urban areas, preventing erosion caused by wind and water while safeguarding nearby properties and infrastructure from potential damage.
Biodiversity Conservation: By creating green spaces, the initiative supports local biodiversity, providing habitats for various species, pollinators, and beneficial insects, and enhancing the ecological balance in urban areas.
Water Cycle Regulation: The Conventional tree plantation project helps regulate the water cycle by improving water retention in the soil, recharging groundwater levels, and reducing surface runoff, leading to a more balanced and sustainable urban environment.
SDG 3: Good Health and Well-Being – Novo Nordisk’s Conventional tree plantation project enhances air quality and creates green spaces that promote physical and mental well-being, reducing stress and fostering a healthier urban lifestyle.
SDG 6: Clean Water and Sanitation – Trees play a crucial role in water conservation by enhancing groundwater recharge, reducing surface runoff, and improving overall water retention. Novo Nordisk’s initiative supports sustainable urban water systems through afforestation and green infrastructure.
SDG 7: Affordable and Clean Energy – By mitigating the urban heat island effect, Novo Nordisk’s tree plantation efforts help lower ambient temperatures and reduce reliance on artificial cooling. The shade provided by trees enhances energy efficiency and promotes a more sustainable urban climate.
SDG 8: Decent Work and Economic Growth – The initiative generates employment opportunities in tree planting, maintenance, and ecological restoration, contributing to local economic development and green job creation.
SDG 9: Industry, Innovation, and Infrastructure – Novo Nordisk integrates sustainable Conventional tree plantation into infrastructure planning, promoting green innovation and enhancing urban resilience.
SDG 10: Reduced Inequalities –The initiative ensures inclusivity by engaging from diverse backgrounds in environmental conservation. By creating accessible green spaces, Novo Nordisk promotes environmental equity and ensures that all communities, including marginalized groups, benefit from cleaner air, mental well-being, and recreational opportunities.
SDG 11: Sustainable Cities and Communities – Novo Nordisk’s commitment to urban afforestation contributes to creating more sustainable and resilient cities by increasing green cover, improving air quality, and enhancing urban biodiversity.
SDG 12: Responsible Consumption and Production – Novo Nordisk’s commitment to sustainability is reflected in its responsible approach to Conventional tree plantation, focusing on resource efficiency and long-term environmental benefits.
SDG 13: Climate Action – The plantation initiative actively supports climate action by sequestering carbon, reducing greenhouse gas emissions, and mitigating climate change effects through the expansion of green spaces.
SDG 15: Life on Land – By restoring green spaces with native and fruit-bearing trees, the initiative strengthens biodiversity, supports wildlife, and contributes to a thriving urban ecosystem.
SDG 16: Peace, Justice, and Strong Institutions – By fostering inclusive decision-making and community-led governance, Novo Nordisk strengthens local environmental stewardship, ensuring transparency and collaboration for sustainable urban development.
Environmental Impact: Novo Nordisk’s Conventional tree plantation initiative significantly enhances environmental sustainability. By planting diverse tree species, the company boosts biodiversity, creates habitats for wildlife, and supports local ecosystems. Trees act as carbon sinks, reducing CO2 levels and mitigating climate change. Additionally, the initiative improves urban climate resilience by regulating temperatures, reducing the heat island effect, and enhancing water retention, ensuring long-term ecological health for future generations.
Social Impact: Novo Nordisk’s Conventional tree plantation initiative fosters community engagement and well-being by encouraging local participation in tree planting and environmental awareness. The green spaces created improve air quality, promote physical activity, and enhance public health. The project generates job opportunities in tree planting and maintenance while promoting social equity by ensuring access to green spaces for all, including marginalized groups. These efforts build a more inclusive, resilient, and sustainable community.
One of the most impactful outcomes of Novo Nordisk’s Conventional tree plantation initiative was the sense of unity and collaboration it cultivated. By involving local communities and volunteers, the project became a collective mission to create sustainable urban green spaces, fostering a shared commitment to a greener future.
Empowering Communities: Participants became active contributors, gaining knowledge about Conventional tree plantation practices and taking ownership of the initiative. This empowerment strengthened their connection to the environment and reinforced their role as environmental stewards.
Fostering Partnerships: The project brought together diverse stakeholders, including Novo Nordisk, Grow Billion Trees, and local communities, highlighting the value of collaboration in achieving environmental and social goals.
Creating a Ripple Effect: As communities experienced the benefits of Conventional tree plantation, their enthusiasm inspired others to adopt similar practices, amplifying the initiative's positive impact across the region.
This initiative demonstrates that environmental sustainability thrives when rooted in collective effort. It’s not just about planting trees; it’s about planting hope, collaboration, and a shared vision for a healthier and greener future.
Every tree in this forest, with the name and message of the person or company who planted it.
Undisclosed contributors
The people and companies who planted this forest have chosen not to list their names.
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